Branding Portfolio

Branding Portfolio design 2 March 9, 2025
YEAR
January 2023
OUR ROLE
Branding
INDUSTRY
IT Service

A website is not just about aesthetics—it’s about functionality, user experience, and achieving your business goals.

Client

KairosTech is a leading IT services company specializing in Digital Quality Engineering and Digital Transformation. They empower businesses with innovative No-code/Low-code solutions, AI, and automation to drive efficiency and growth.

Scope Of Work.

The project involved Graphic designers, UX-UI designers, illustrators and developers who combined their efforts to deliver a robust digital product

UX Design

Keeping the target audience in mind the UX design was made very simple using the KISS principle.

UI Design

The colors and illustrations were designed to suit the business following a component-based design system.

Project Goals.

The objective of this project is to redesign the KairosTech website to enhance user experience, improve aesthetics, and align with the company’s brand identity while ensuring seamless functionality and responsiveness.

User
Experience

Functionality Optimization

Content
Strategy

Research.

Study competitors’ websites to identify industry trends and best practices. Evaluate user engagement strategies and successful UI/UX implementations.

Key Take Away.

1
COMPETITOR RESEARCH

User research is an essential component for the user experience design process.

2
WIRE FRAMES

Low fidelity and high fidelity wireframes for a realistic user experience.

3
DESIGN COMPONENTS

Optimize text, images, and media to create an engaging brand experience.

4
PRESENTATION

Seamless user experience, modern aesthetics, and a brand-aligned digital presence.

Execution.

The execution of this project will follow a structured approach, beginning with research and strategy development, followed by iterative design and development phases. The final deployment will be supported by thorough testing and training to facilitate smooth adoption and ongoing maintenance.

Branding Design